Simon Bull
Simon Bull is a social media producer at SIFT Creative with a demonstrated history of working as a consultant, strategist, content creator and social media manager for clients.
Passionate about sports media, Simon has previously had the chance to work in a variety of different sports including fulfilling a childhood dream by working on F1 with Sky Sports.
Additionally, Simon has extensive experience in tennis and currently works with the ATP Tour, WTA Tour, Universal Tennis and Italian men’s star, Matteo Berrettini.
Connecting Communities
The role of a social media manager extends far beyond making content that goes viral. As Simon explains, it is the responsibility of a social team to ensure they’re building a positive, inclusive environment around their organisation and their fans.
Fatigue Is A Factor
The demands of social media can be tough. This is an industry that never sleeps and is always changing. As Simon explains, employers should be conscious of this, as should employees, so they don’t burnout.
Why TikTok Hits Different
It’s the platform that has young people all over the world hooked. So why is TikTok so addictive? Simon has his say.
Understanding The Profession
With expectations high on individuals in this industry, the demands of social media continue to increase as platforms continue to develop. It’s time for employers to recognise this and treat this area of their business seriously.
